Gamma adds AI image generation tools in bid to take on Canva and Adobe
Gamma launched Gamma Imagine, an AI image generation tool, to better compete with design platforms like Canva and Adobe.Summary
Gamma, a platform known for AI-powered presentation and website creation, is introducing Gamma Imagine, a new image-generation product aimed at creating marketing assets and competing with established players like Canva and Adobe. Gamma Imagine allows users to generate brand-specific assets, such as interactive charts, social graphics, and infographics, using text prompts. The company is integrating with various tools like ChatGPT, Claude, and Zapier to power these data-driven features. CEO and co-founder Grant Lee explained that the new tools address a variety of graphical design use cases identified by early users, moving beyond traditional presentation formats. Lee positions Gamma as an underserved middle ground between professional tools like Adobe/Figma and legacy tools like PowerPoint, targeting knowledge workers who need visual communication tools without dedicated design resources. Gamma previously raised $68 million in a Series B round at a $2.1 billion valuation and is now approaching 100 million users.
(Source：TechCrunch)