OpenAI calls in the consultants for its enterprise push

TechCrunch
OpenAI is partnering with major consulting firms to accelerate enterprise adoption of its AI technologies in 2026.

Summary

OpenAI has launched the "Frontier Alliance," a partnership with Boston Consulting Group (BCG), McKinsey, Accenture, and Capgemini, to boost its enterprise business. This initiative recognizes that successful AI implementation requires more than just technology—it demands strategic integration, process redesign, and cultural alignment. OpenAI’s Forward Deployed Engineering team will collaborate with these firms to implement OpenAI Frontier, a no-code platform for building and deploying AI agents, into client tech stacks. While enterprise AI adoption has been slow due to challenges in demonstrating ROI, OpenAI believes consultants are key to persuading companies to adapt their strategies and workflows. Competitor Anthropic has also been forging similar partnerships with consulting giants. OpenAI’s CFO, Sarah Friar, highlighted enterprise as a major focus for 2026, and the company has already secured deals with Snowflake and ServiceNow.

(Source:TechCrunch)